Planning blogger meets
I had a very interesting session at Text100’s Bangalore office the other day. Basically, shooting the breeze on the best ways to get a group of bloggers together, for an event to showcase a client’s products or services.
One of the difficult things about a bloggers’ meet with a corporate agenda is the actual handling of the event – especially in terms of presentation logic. It can’t be orchestrated, or formal. It can’t be to a script. And it can’t be blow-dried. It has to be open-ended and freewheeling – with no timers set on presentations and discussions.
